What Does AI mean for creatives?


What Does AI mean for creatives?

With the furore over Adobe’s updated Terms this week, I thought I would look at AI and its potential effect on creatives.

Artificial Intelligence (AI) has been making waves in various fields, and design is no exception. AI in design refers to the use of machine learning algorithms and other AI technologies to automate and optimise various design processes.

I use automation already but not too happy about handing over creativity.

While AI technologies have the potential to revolutionise the design industry, some challenges need to be addressed. One challenge is the ethical use of AI in design. As AI technologies become more advanced, there is a risk of perpetuating bias and discrimination. It's important to ensure that AI technologies are used ethically and responsibly in design. Infringing copyright is a real concern.

Another challenge is the potential for AI to replace human designers. While AI can automate many tasks, human designers bring a unique perspective and creativity to the design process. It's essential to strike a balance between the use of AI and human creativity in design.

As AI technologies continue to evolve, designers must adapt and incorporate them into their workflow to stay competitive in the industry.

As I heard at Adobe MAX London this year, ‘Automation is meant to perform all the mundane tasks allowing us to be creative… Not take over the creative tasks and leave us doing the boring things.’

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